Enhancing Brand Management for SBC Skincare with Springfield Solutions
SBC Skincare, a leading personal care brand, sought a reliable partner to streamline its brand management and artwork processes.
By collaborating with Springfield Solutions, SBC Skincare has transformed its workflows through the use of Springfield’s advanced MIS software and brand management services.
Challenges Faced by SBC Skincare
Prior to partnering with Springfield Solutions, SBC Skincare faced challenges in managing its packaging assets and artwork adjustments efficiently.
Communicating changes over email or phone was time-consuming and could be prone to misinterpretation, leading to potential delays in their project timelines.
Dedicated Solutions for SBC Skincare
Springfield Solutions provided SBC Skincare with comprehensive training on their user-friendly MIS (Management Information System) software. This powerful tool offers intuitive features, ensuring that all packaging assets and artwork details are easily accessible.
The team at SBC receive a notification by email from our MIS software when their artwork has been created. Allowing them to login to review, approve or annotate any changes they would like or alternatively, reject the artwork.
This then comes back to the Artwork Project Leader at Springfield Solutions. Who will schedule it in for the next stage depending on the customers decision.
To keep a track of their artwork projects, the SBC Skincare team also have a ‘My work’ view so they can see what stage their jobs are at in production easily and what tasks are pending with them.
SBC also utilise the Digital Asset Management tool within our service. Utilising this, they can view and download all of their completed production ready artworks.
Some benefits that SBC experience thanks to using this service include:
- Tailored Functionality: The software is customised to meet SBC Skincare’s unique requirements. Providing a personalised approach that enhanced user experience.
- Streamlined Communication: The MIS system allows SBC Skincare to highlight areas needing attention directly within the platform, eliminating inefficiencies from verbal or email-based communication.
- Ease of Use: Team members found the system intuitive, which minimised onboarding time and made daily operations seamless.
Client Feedback
Claire Forsey, Head of SBC Skincare, commended Springfield Solutions, stating:
“Springfield offers a really slick service. The training provided for our use of their MIS System was comprehensive, and the system is intuitive and easy to use. Everything is at our fingertips, and it is easy to highlight required adjustments to artworks where needed. We wouldn’t hesitate to recommend this service!”
Izzie North, QA & On-Air Sales Coordinator, echoed this sentiment. Highlighting the positive impact on workflow efficiency:
“Springfield’s MIS software is brilliant. It is so user-friendly and really helps to pinpoint the areas that need attention as opposed to trying to explain it on the phone or via email. The team have even tailored the system to personalize it to our requirements, which has made my life so much easier!”
Results
By leveraging Springfield Solutions’ expertise, SBC Skincare has achieved:
- Faster and more accurate artwork approvals
- Reduced project bottlenecks through streamlined communication
- Enhanced collaboration, leading to quicker speed-to-market for new product launches
Springfield Solutions’ MIS software and brand management services have proven instrumental in helping SBC Skincare overcome operational challenges and improve the efficiency of their packaging artwork management.
By offering tailored solutions and exceptional support, Springfield Solutions continues to empower brands like SBC Skincare to focus on innovation and market growth while taking away the pain points that come with asset management.
